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Agency
Kontent Kreative - Ismailia, Egypt
Phone
Instagram
Portfolio
Portfolio 2025 · Ismailia → Cairo → MENA
Kontent KreativeKontent Kreative
AHMED
ADHAM
ADHAM
Senior Copywriter & Content Strategist
Organic + Paid · Bilingual AR/EN · 6+ Years
Fintech · F&B · Fashion · Clinics · Sports
Organic + Paid · Bilingual AR/EN · 6+ Years
Fintech · F&B · Fashion · Clinics · Sports
20M+
Users Reached
6+
Years Active
15+
Brands Built
AHMED
ADHAM
ADHAM
Founder & CEO, Kontent Kreative
Ex-Khazna · Ex-Zealnx · MENA
Ex-Khazna · Ex-Zealnx · MENA
About Me
I'm a creative mind driven by brand goals. I blend organic content strategy with smart paid tactics to turn ideas into measurable growth. I think like a copywriter, plan like a strategist, and execute like a director - in both Arabic and English.
Bilingual storytelling (AR/EN) with performance mindset
Organic growth systems + paid funnel support
AI-powered workflows - quality ↑ cost ↓ speed ↑
Team leadership, training & creative process building
Brand positioning & voice architecture
Scripts, UX copy, CRM & campaign strategy
Services · Tools
Content StrategyBrand PositioningScripts
NotionGoogle WorkspaceTrello/AsanaCanvaAI Workflows
Signature Results
Numbers That Speak
20M+
Users Reached
Khazna App · Egypt & KSA
9M EGP
Cumulative Sales
Dr. Mona Atwa · 5 years
3M+
Organic Reach
Roast N' Toast · 3 months
4×
Sales Growth
Grand Padel · 2 months
540K
FB Followers Built · Khazna (from 50K)
50K+
EGP Revenue · Single Opening Day
17%
ROI · Dr. Mona Atwa Campaigns
700K+
Organic Reach · Grand Padel
Career Journey
6 Years,
7 Milestones
7 Milestones
All-in-Digital
2019
Content & Copywriter
Neon Agency
2021
Brand Content Lead
SWA Media
2021
Senior Copywriter
Khazna
2021–2025
Sr. Content Strategist
Mighty Media
2022
Content Lead
Zealnx
2023–2024
Content Team Lead
Kontent Kreative
2024–Now
Founder & CEO
01
CHAPTER 01 - 2019
ALL-IN
DIGITAL
DIGITAL
All-in-Digital · 2019 · Medical & Local Brands
01
Agency · CairoALL-IN
DIGITAL
DIGITAL
Medical BrandsCrisis CommsSocial Strategy
Built trust and community for medical and local brands through organic storytelling, campaign management, and hands-on crisis handling.
~1M
EGP · Ramadan Sales (No Ads)
10+
Campaigns Written
11+
Crisis Cases Handled
What I Did
01
Managed social pages for medical & local brands full-time
02
10+ campaigns - including a Ramadan campaign → ~1M EGP in sales with zero paid ads
03
11+ patient crisis cases handled - all resolved without escalation
04
GLMA Migration Office → became Top 4 migration office in Egypt through content alone
All-in-Digital · Work Samples
Dr. Mona Atwa &
GLMA - Work
GLMA - Work
Dr. Mona Atwa - Posts
GLMA Migration Office
Result Highlights
Ramadan Campaign → ~1M EGP sales (0 ads)
GLMA → Top 4 migration offices in Egypt
11+ patient crises resolved, zero escalations
10+ campaigns written across medical brands
02
CHAPTER 02 - 2021
NEON
AGENCY
AGENCY
Neon Agency · 2021 · Brand Launches
Agency · CairoNEON
AGENCY
AGENCY
Launch & Position
40%
Stock Sold · Bros Swimwear
30+
Awareness Posts
3
Brands Launched
2
Languages · AR/EN
The Story
Launched and positioned multiple new brands from scratch - from swimwear to medical equipment to F&B - through bilingual storytelling and campaign strategy.
01
Bros Swimwear - launch campaign sold 40% of stock through social content alone02
GB-Medical - bilingual B2B content (AR/EN) positioning in medical equipment space03
Seafood campaign - " + " created high buzz in Cairo04
Fosforgy & Gamma Beam - social media growth with 30+ awareness posts03
CHAPTER 03 - 2021
SWA
MEDIA
MEDIA
SWA Media · 2021 · Healthcare & Furniture
Agency · CairoSWA
MEDIA
MEDIA
Short Stint, Big Impact
3
Key Projects
Viral
OG Furniture Campaign
What I Delivered
A short but impactful stint - three major projects including a viral crisis-moment campaign for furniture and a medical personal brand build-up.
01
Dr. Magdy El-Hawary - social campaigns + YouTube video scripts (5+ posts, 3 videos)02
Video series concept - scripted and structured a full multi-episode content series03
OG Furniture Earthquake Campaign - reactive viral content capitalizing on a cultural moment04
CHAPTER 04 - 2021-2025
KHAZNA
FINTECH
FINTECH
Case Study · Khazna · Egypt's #1 Fintech App
04
Fintech · Egypt & KSA · 4 YearsKHAZNA
Content StrategyCRMBrand VoiceKSA LaunchUX Copy
Led all content for Egypt's top fintech app across 4 years - 100+ campaigns, 2000+ CRM messages, 200+ scripts, full brand book, UX copy, and the entire Saudi Arabia launch strategy.
20M+
Users Reached
540K
FB Followers Built
114K
LinkedIn Followers
2000+
CRM Messages
What I Did · What I Did
01
100+ social campaigns - FB, Instagram & LinkedIn, organic + paid
02
2000+ CRM messages (push notifications & SMS) in Arabic & English
03
Brand book & content guidelines - full tone of voice architecture
04
UX copy for the full app + 3 website versions (EG & KSA)
05
KSA launch strategy - full Saudi Arabia communications from scratch
06
Sentiment & competitor reporting systems built from ground up
Khazna · Work Samples
Khazna - Live Work
Social Campaigns & Reels
LinkedIn Content
Full Case Studies
Mighty Media · 2022 · Mall & Retail Content
Agency · Cairo · MENAMIGHTY
MEDIA
MEDIA
Bilingual · MENA Region
EN/AR
Bilingual Content
MENA
Regional Reach
What I Did
Created all content for Deerfields Mall - events, campaigns, and brand social - plus web and campaign content for mall brands across the MENA region.
01
Deerfields Mall (EN/AR) - all events, campaigns, and brand social content02
Web content & campaign copy for multiple mall retail brands03
High-engagement bilingual content across MENA regional audience05
CHAPTER 05 - 2023-2024
ZEALNX
AGENCY
AGENCY
Zealnx · 2023–2024 · Content Team Lead
05
Agency · MENA · Team LeadZEALNX
Team Lead15+ BrandsERPF&BFashion
Led content strategy for 15+ brands across MENA - from ERP software to F&B to fashion - while training and managing a team of 3–5 junior creators.
15+
Brands Managed
+7%
Avg ROI Across Brands
2M+
EGP Sales Generated
650K
Sens Organic Views
Brands & Highlights
ERP
Soultech, Impact EG, Concept KSA, Impact UK - full bilingual content strategies
F&B
KAF Café → 500K organic views at launch | Sens → 650K organic views through audience-native content
FAS
Zeed Fashion → storytelling campaigns + launch strategy (moved to KK)
OTH
Spark Power → " " campaign · Home & décor brands
MGT
Built the full content process · Trained 3–5 junior content creators
SENS
650K organic views with audience-native content strategy - View samples
06
CHAPTER 06 - 2024-NOW
KONTENT
KREATIVE
KREATIVE
Founded Dec 2024 - Ismailia, Egypt
Creative Marketing AgencyKONTENT
KREATIVE
KREATIVE
A storytelling-first creative marketing agency. We help SMEs and service brands build a voice that sells - through content strategy, brand positioning, and campaigns that move people.
Clients
AnticoRoast N' ToastMossa Cafe
Grand PadelDr. Mona AtwaRitz Clinic
ZeedW&H BarberQuattro PS
SensIcon 10
The GardenMossaKarm
Content Strategy
Monthly calendars, brand voice, storytelling frameworks
Brand Positioning
Identity, tone of voice, messaging architecture
Campaign Production
Scripts, shoots, reels, launches end-to-end
Performance Content
Organic growth systems + paid funnel support
The BSCAR Framework
Brief
→
Strategy
→
Content
→
Analysis
→
Repeat
01
KK CLIENTS - FASHION
FASHION
BRANDS
BRANDS
Kontent Kreative · Fashion · Zeed
F1
Fashion Brand · EgyptZEED
Brand LaunchStorytelling0 Ad SpendOrganic Only
Launched an Egyptian fashion brand entirely through organic storytelling - pre-orders came in before the shop was even live. Zero paid ads. Pure content power.
500K+
Organic Views Pre-Launch
100K+
EGP Organic Sales
0 EGP
Ad Spend
Work Samples
→
Services: Brand storytelling · Creative direction · Video production · SMM
02
KK CLIENTS - F&B
F&B
BRANDS
BRANDS
Kontent Kreative · F&B · Antico
ANTICO
CAFÉ
CAFÉ
Italian café launch in Ismailia. Built a full community around it before a single cup was served.
700K+
Platform Reach · 2 months
4.5K+
Followers Pre-Opening
Strategy & Work
Result
Became the trending Italian breakfast café in Ismailia through storytelling-first brand launch strategy.
→
Full brand launch strategy from identity to first post→
Storytelling videos showing the Italian concept and craft→
Community building pre-opening through teaser content→
Videography, photography direction, and social managementKontent Kreative · F&B · Roast N' Toast
ROAST
N' TOAST
N' TOAST
Specialty coffee launch. Turned a blank Instagram page into a city-wide moment - all organic, zero paid.
2.5M+
Reach · 2 months
50K+
EGP Opening Day
6.5K+
Followers
Strategy & Work
Challenge
New café. Zero audience. Saturated market. No brand equity.
→
Teaser campaign built around the "roasting" ritual before opening→
Founders' story, the beans, the craft - storytelling-first content→
Soft opening went viral organically - 50K EGP in one day→
Sustained momentum for 3 months with personality-driven contentF&B Brands · Kontent Kreative
More F&B Wins
M
Mossa Café
MOSSA
CAFÉ
CAFÉ
Positioned as the "Movement Café" in Ismailia. Full brand build from naming to launch content to ongoing social management.
FullBrand Build
OrganicCommunity Growth
→
Naming, identity, strategy, launch content, SMM→
Storytelling content sustained engagement from day 1I
Icon 10
ICON 10
Rebranded an existing F&B concept and tripled sales. Influencer activation + UGC strategy drove massive organic reach.
3×Sales After Rebrand
450K+Organic Reach
4K+New Followers
→
Rebranding, creative direction, influencer & UGC activation→
Campaign strategy + ongoing social media managementF&B Brands · Kontent Kreative
The Garden & Saraya El-Alfy
G
The Garden Café
THE
GARDEN
GARDEN
Completely transformed the social presence of an established family café. Redefined tone, attracted new audience segment without losing existing base.
3K%Reach Increase
6.5K%Interaction Increase
→
Content strategy, tone redefinition, storytelling content→
Increased morning visits and morning audience engagementS
Saraya El-Alfy
SARAYA
EL-ALFY
EL-ALFY
Heritage restaurant brand repositioned through modern storytelling content - connecting its rich history to a new generation of diners.
650KOrganic Views
LaunchCampaign
→
Brand repositioning through heritage storytelling content→
Content strategy, social media management, campaign direction03
KK CLIENTS - MEDICAL
MEDICAL
BRANDS
BRANDS
Healthcare · 5-Year Retainer Client
Healthcare · Ismailia · 5 YearsDR. MONA
ATWA
ATWA
5-Year Retainer
9M EGP
Cumulative Sales
17%
Avg Campaign ROI
M+
Total Views
11+
Crises Handled
The Story
Built and maintained the complete content identity for one of Ismailia's most prominent medical brands over a 5-year ongoing partnership - from campaign strategy to crisis management.
01
Monthly content strategy & social media management02
10+ major campaigns (Ramadan, awareness, service launches)03
11+ patient crisis cases handled - zero PR escalations04
Ramadan campaign → ~1M EGP in sales with ZERO ad spend04
KK CLIENTS - SPORTS
SPORTS
BRANDS
BRANDS
Kontent Kreative · Sports · Grand Padel
S1
Sports & EntertainmentGRAND
PADEL
PADEL
SportsCommunity4× Sales2 Months
Took a sports facility from zero social presence to 4× sales in just 2 months through community-first, storytelling-led content strategy. No paid boost - all organic.
700K+
Organic Reach
+150%
Follower Growth
4×
Sales in 2 Months
Strategy Breakdown
01
Pre-opening hype - built content around the facility before it opened to public
02
Player-centric storytelling - featured real community members, not brand messaging
03
Tournament content series drove massive engagement spikes
04
Result: 4× sales growth in 2 months, 700K+ organic reach, +150% followers
Work Links
K
Kontent Kreative · 2025
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